Youtube's New Deep Pockets

YouTube is rapidly adopting Google's informal corporate motto. In other words, it means not to do evil. Google has lots of things - specifically $ 1.65 billion inventory. You Tube is one of the most popular online video and social networking services in the year and a half and has become one of the most visited websites on the web. Google (GOOG) executives said the acquisition would help turn the company into the world's leading media company and to provide a new audience of targeted advertisements, the source of Google's revenue.

Advertisement I recently got deeper into YouTube and investigated and inspected all the latest people there. (Recently I wrote about them and why it is important for new media, if you are in the entertainment world, please pay attention to YOUTUBE.) When the video exceeds 45 seconds the younger generation clicks I will. Think about it: replacing 45 seconds in exchange for a good video is too much a problem for them. Do you think they are watching your television commercials? Are you crazy?

The Facebook platform video will not disappear, but it does not remain the same. Like Facebook pocket, video services are expensive (this is correct, YouTube is still hard to make money after all), millions of monetization impossible for cousin's football games Providing a clip is not legal. I will plan. In addition, Facebook controls the platform on which the content resides, so you can promote new technologies, experiences, and other business goals just like using Facebook Live video these days. It is possible for us to see the variations of the old video format and perhaps see the creation of a new type of storytelling. Let's see how Facebook's video continues to evolve.

It is not a "new thing" to record what people are doing on the site - historically incredibly expensive. In other words, only large companies can use these kinds of tools. Until recently, we have commercialized this technology and made it easier for others to (and affordably) get it. But, in fact, the only reason why conference players are gaining attention is that we are advertising what they are doing. Tell users to record user access, track mouse movement, capture clicks, measure scrolling, record keystrokes. We are open to our work as some people want to use these things to help their business.

Technical restrictions on media are relaxed and everyone who has a smartphone will soon be equipped with broadband in their pocket. The era of trying to show your favorite new videos to other people on YouTube is over. Just be disappointed on the buffer screen, please judge from a boring friend. "Wait, give it up - do not start talking about other things anymore!" Let's think about the impact of the next big technology, the brain to the communication device of the computer. Currently Elon Musk and Mark Zuckerberg are working hard to develop brain-to-computer communication technology. About ten years ago, considering that the monkeys were moving the robot's arm, the intelligence laid the foundation. This is similar to the environment launched by the iPhone.