When Cultures Collide: Leading Across Cultures

Lewis is a cross-cultural expert and currently proves his wisdom with a very easy-to-read book.

This eloquent readable book covers everything you need to think about in order to create a structure that will allow your international team to succeed ... Lewis is a series of attractive case studies and his I put theory through my own personal experience. Practice ... Lewis has always maintained a good balance between rememberable and easy to remember, and everyday tactical applications. Whether your international team is 10 or 10,000 people, a clear story provides valuable insight ... this attractive theme is essential to your global business success - human resources management

Lewis provides enthusiasm and knowledgeable guidance ... Judgment: This book may mean a difference from winning and losing precious orders abroad.

Richard Lewis is the president of Richard Lewis Communications, an international organization for intercultural and language training with offices in more than 30 countries. He founded Quarte magazine Cross Cross Culture in 1989 and has worked in countries such as Finland and Hong Kong and works with companies such as Fiat, IBM, Nokia, Andersen Consulting, Nestle. He lived in the suburbs of Winchester and was one of the most important linguists in the UK and was able to speak 12 languages, spent five years in Japan, where he became the leader of the royal family.

In Cultures Collide, Richard D. Lewis explains how our own culture and language influences, thinks, feels, and responds to the way we organize the world, truly global We provide practical intercultural work and communication guide. A general and concrete approach to influence the cultural disparity is presented. Detailed insight into how different business culture adapts to its status, organization, organization of leaders, and the valuable advice on global negotiations, sales and marketing. This book ranges from the difference between etiquette and body language to a new way of thinking in international management and team building in Europe and the United States and a challenge to Russia, China and a new geographical foundation covering the Far East.

Research shows that intercultural transactions tend to have worse results than negotiations in the same culture. The reason is that the characteristics of culture are different behaviors, communication methods, and norms. Therefore, in intercultural negotiations, we will present various views to the negotiating list, which can lead to potential misunderstandings. Misunderstanding reduces the chance of seeking and discovering integrated solutions or value creative solutions. Let me explain the main reason why intercultural negotiations failed.

When cultures collide, it can cause disagreement. Especially in Greece, since they are geographically separated, these city nations have their own culture. For example, the culture of Athens and Sparta is quite different. Sparta's life is centered on the army and is strictly controlled. The Athenians highly appreciate art and have a democratic government. They can not agree to anything, their troops are very powerful. When two city states collided, the Peloponnesos war was born.