What is the Difference Between eCommerce and mCommerce?

In this rapidly growing generation, the world of technology has truly improved our lives. With the help of the Internet, everything is at your fingertips. You do not even have to leave your house in order to find the products you need in front of you. Just click the mouse several times. This is made possible by new technologies such as e-commerce and mobile commerce.

Transition from real store shopping to online shopping may take hundreds of years, but the transition from the online world (e-commerce) to the mobile world (mobile commerce) is partial, although it is 10 to 2 years It happens in.

Mobile commerce means to carry out business transactions on the Internet using a mobile device and electronic commerce means to carry out business transactions on the Internet using a computer or a laptop.

A mobile commerce solution or mobile commerce solution is a development approach to commercial systems in recent years. An easy way to trade with the screen of a single smartphone provides a new way for people to exchange goods and services

You can access the mobile device store anytime, anywhere as long as the Wifi / 3G / 4G signal is on.

As you can see from the survey, the number of smartphone users has increased in the past few years. People are increasingly tending to move the world instead of the online world

Both the online world and the mobile world are based on the same basic principles designed to ease the lives of consumers, but there are some important differences between them.

As e-commerce continues to prosper, m-commerce is also growing rapidly. What is m commerce? Mobile commerce! Specifically, although m-commerce can be e-commerce, it specializes in shopping on mobile devices such as smart phones and tablets. On the other hand, e-commerce is stored in electronic devices such as laptops and desktops in addition to mobile devices. According to a recent report, around 6 billion people are shopping on mobile devices all over the world. By the end of 2017, this could exceed 2 billion people. Although it was common for mobile devices to search for information only in shops or computers before shopping, it is now common practice to purchase on mobile devices. By the end of 2018, it is estimated to reach 27% of all e-commerce sales. This means that about $ 1 per $ 4 of electronic consumption will be used for mobile devices.

In the past three years, the annual average growth rate of m commerce of 15% is the fastest growing sector of the entire e-commerce sector, with only 4% annual growth rate. As a result, the growth rate of mCommerce has improved by more than 300%. Nordic countries such as Norway, Sweden and Finland are playing a leading role in fast moving countries such as India, Taiwan, Malaysia. It is not uncommon for mCommerce to grow at an annual rate of 50% or more. Most users tend to visit large multi-brand stores such as Amazon and Wal-Mart, where they can expect the best prices there, and can order multiple items with a single purchase I will. Usually, the largest part is electronics and related accessories. Music, books and games including the App Store and Google Play are the second largest market segments.

JCPenney began to take into account the growing trend of combining mobile and retail to maintain relevance in competing e-commerce and mobile commerce channels. Consumers visiting JCPenney will notice a series of Cinderella themed products to promote the latest Disney movies. The retail chain cooperates with the mobile application Shopkick to create topics and increase traffic to stores. The lab visited JCPenney and found a way for stores to use mobile devices to increase store traffic. Various plaques of the decoration store wrote "There is a chance to use the Shopkick application as a wand, acquire a JCPenney gift card and complete your Cinderella look". Consumers can then receive a "kick" to scan the barcode and receive a discount.