Vision, Mission, and Strategic Planning

Introduction The success of an organization in today's competitive business environment is linked to the core of this organization. Whether it is a large company or a small business, each company must have specific guidelines and principles that form the basis of its existence. In this case, we can call these principles and guidelines as the mission, vision and values ​​of the organization. Goal setting usually comes from the vision and mission of the organization, finding ways to achieve these goals is sometimes called strategic development (Pilbeam & Corbridge, 2010: 38-42).

An important part of quality control is a strategic and systematic approach to achieving organizational vision, mission, and goals. This process is called strategic planning or strategy management, including the formulation of a strategy plan centered on quality. These elements are considered essential to TQM and many organizations have defined them in some way as a set of core values ​​and principles for organization management. A method for carrying out this method is derived from Philip B. Crosby, W. Teachings of talented leaders like Edwards Deming, Armand V. Feigenbaum, Kaoru Ishikawa, Joseph M. Juran.

Vision and Mission Vision and Mission Statement play an important role in the organization's strategic plan. Aguinis (2013) noted that defining the current and future identities of the organization is an important element of the strategic planning process. Strategic planning draws on the goals of the organization and creates a blueprint to help divide the resources to properly achieve the objectives (Aguinis, 2013). - Starbucks was acquired by current CEO Howard Schultz in 1987. Since then, Andrew Haller (2012) reported that the company grew to "17,244 stores worldwide" (paragraph 1). Fortune (nd) reports that Starbucks has "Approximately 95,000 employees" in 100 best companies each year.

What if you do not have a clear mission, vision, or strategic plan, or if your mission, vision, strategic plan has changed since writing a few years ago? Together with your officers and employees, come up with a clear word to define your work. It will activate and concentrate your organization. That will help you clarify your priorities. That night, my husband had to drop in at a shop to buy his birthday cake. But we did not remove the chocolate. The next morning, it was an important ingredient of our chocolate pancake. Again, there is no need to "give up" valuable work to move the organization to the present. On the other hand, you should find a recipe that includes your ability to work with your employees and supporters.