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So, how do you build the next Trello and get rich? Do not create Trello clones. why? Trello is a typical example of destructive innovation. If you are tackling destructive technological innovation, the leader will follow every step. Atlassian bought Trello for $ 425 million. This is not for brand or user base, but because Trello poses a big threat to the company's future. That's why Google and other companies make similar acquisitions. If you want to make a $ 400 million startup, make simple things. This article explains the reason.
The Trello and Fog Creek team paid Trello. Since Joel launched at TechCrunch Disrupt, Trello has been a huge success. The team increased it to 500,000 users in two years, increased it to 75 million users in 4 years - and gathered funds. They have produced wonderful products that go beyond the times. It is simple, elegant, and easy to use. However, if you do not want to build the next $ 1 B + SaaS application, do not forget to continue developing the product. Do not build around functions that may be torn by competition. Alternatively, even if you integrate a single function into another person's product, it does not make sense to others.
Fog Creek launched Trello in 2011 and sold it for $ 425 million in six years. This is the largest acquisition of Atlassian in history. But why is Atlassian paying so much for Trello? Trello broke the project tracking space. Products based on destructive technology are generally cheap, simple, small and easy to use. Trello brings various value propositions to the market. The valuable proposition is collaboration and simplicity. Zila's value proposition is different. Atlassian is like a well-managed company. The manager did everything according to the book. They listen to the customer's voice and create a better, more complex product. By adding new features, they aim to attract new customers. They go to high-end market