The market is beginning to offer consumers more choice of products, but there is no real difference between the products. The reason is that many companies own patents of intellectual property rights and other companies can not use that innovation. (Schechner, 2014) Industry enterprises discover that it is difficult to develop new and exciting products, companies are using precious resources for patent warfare. Experts also pointed out that activities of "non-practical entities" or "patent trolls" are increasing, and these entities have a patent pool but have never created their own products.
1 The author describes consumer choice in the mobile phone market in the article "Factors influencing the choice of consumer's mobile phone: Two studies in Finland". He explained that the mobile phone market is one of the most unstable markets today due to intensified competition and changes. As the use of mobile phones increases, more and more enterprises are entering the mobile industry, which is intensifying competition among brands. It also provides different opportunities for consumers to choose brands based on their needs and preferences. Therefore, pay attention to consumer's choice among different mobile phone brands. These articles explain what the telecommunications industry has struggled over the past few years. Not only because the company paid a high price for the UMTS license.
Mobile phones and mobile phones are now an integral part of modern telecommunications in everyone's lives. In many countries, more than half of the population is using mobile phones, and the mobile phone market is rapidly growing. According to a survey conducted by the United Nations Conference on Trade and Development (UNCTAD), Saudi Arabia ranked No. 1 among the countries with the highest percentage of mobile users in the Gulf region. In the Gulf countries, Oman will be second, followed by Kuwait and the United Arab Emirates. Since billions of people around the world are using mobile phones, a slight increase in the incidence of adverse health effects can have a significant impact on long-term public health. In addition to the number of daily phones, the length of each phone and the time people use the phone are important factors in boosting health related risks. (1)