The Media Industry in Malaysia

The media industry in Malaysia is slowing growth and follows global trends. There are several theories that can be used to study and understand the impact of the media industry on people. In this research, the theory of research, research, criticism and testing in all fields of the Malaysian media industry was chosen as the theory of social learning. Explain and discuss psychologist Albert Bandura who is proposing social learning theory.

Malaysia's telecommunications and multimedia industries are represented by telecom operators Telekom Malaysia, Maxis Communications, DiGi.com, and Time DotCom, as well as postal operators Pos Malaysia and broadcasting stations ASTRO and Media Prima. In 2005, the telecommunications and multimedia industries (including broadcasters, postal service providers, value added service providers) continued to maintain Malaysia's gross domestic product (GDP) at 10.2% over the previous year (Malaysia Telecom, 2007).

Malaysia is becoming an industrialized economy. Malaysia shifted from material production to manufacturing. Malaysia's manufacturing industry accounts for 32% of gross domestic product (GDP) in 2007, manufacturing exports account for 75% of total exports in Malaysia in 2007. Manufacturing has become a major source of economic growth in recent years. According to the Third Industrial Master Plan (IMP 3) from 2006 to 2020, 12 industries in the manufacturing industry are targeted for further development and promotion (Table 1). These industries are of strategic importance in promoting further growth of the manufacturing industry, such as high value added, technology, export, content of knowledge, multipliers and side effects, and possibility of integration at the regional and world level is.