The Increase of Women in Public Relations

0 INTRODUCTION The number of women in PR and PR at Kenya University continues to increase. Women occupy most of the public relations and communication projects of most of the University of Kenya. The focus of this research is at Dayster University. And it aims to find out why women are increasingly entering this field. In this chapter, we will focus on the following areas, research background, problems, research purpose, research purpose, validity and importance of research.

PR organization is an important concept in PR research. Relationship management theory emerged as a new paradigm, public relations scholars came to point out what the public character of the relationship is and what its value in the organization and larger society. This relationship model provides a framework for PR activities and outcomes. Briefly, it is defined as "help organizations disclose public relations to each other". Another definition of PR is to point out the protection and development of its characteristics, good intentions and whether organizations and organizations can convey the influence of other organizations and organizations themselves. However, publicity is not only required for words but also for organizations to take action. A good publicity among organizations is to reduce how we recognize ourselves and how other people are seeing gaps outside the organization.

Theme 4 Public information publicity  What is public relations? Public Relations Activities ● Britannica: PR is concerned with roughly explaining and improving the relationship between organizations and individuals and the public. Is it a one way or a relationship between two? Public information  Webster: Lead the general public to understand individuals, companies, or agencies, and generally deepen their friendship. Is it a one way or a relationship between two? Public Relations  Chambers: Public relations activities are the establishment and maintenance of good relationships between individuals, organizations and the public. Is it a one way or a relationship between two? Public information  US public relations news: Public information is an evaluation of public attitudes, management of policies and procedures for individuals or organizations with public interests, and implementation of action plans to gain public understanding and acceptance. Is it a one way or a relationship between two?