The growth of the Internet over the past decade was amazing. Large and small companies have used the Internet as a tool to expand business beyond the traditional range. This gives them a competitive advantage in the market. In the mid-1990s, the Internet and e-commerce sites looked like elaborate, expensive and unnecessary company manuals. However, the rapid development of e-commerce and the use of the Internet has changed their view.
The development of e-commerce can be divided into four stages. In the first phase, the organization had previously advertised its products to the site. Consumers need to order products and obtain products manually. In the second phase, consumers can choose the products / services offered in the catalog available on the company website. They can also manage shopping baskets to order multiple items. In the third stage, electronic commerce as a virtual company outperformed general electronic commerce. This extends the traditional supply chain to the value chain. There, many organizations collaborate to complete customer orders through a single website interface. In the fourth stage of e-commerce, next-generation companies will support self-service customers and other functions, extend mobility to expand virtual enterprises, enhance reliability and integrity.
Every time digital technology is evolving. E-commerce (e-commerce) is one of the growing digital economies. "Normally used to represent information systems and applications that support and drive business processes using Web technology" (National B2B Center Ltd., date unknown). Electronic commerce has been practiced on the Internet and society for many years. This is a new way for companies and people to do business today. Integration of business activities and e-commerce, including products, programs and services. There are many business models on the Web such as E shop, portal, auction, community of interest, value chain service provider (McKeown, 2003, p. 220).