The Era Of Living Services: The Next Wave In The Digitization Of Everything

Mark Curtis started his career in the fields of marketing and digital, now co-founder and chief customer officer of Fjord. Fjord is a design and innovation department of Accenture Interactive with 750 employees in 18 cities. It is mainly designers all over the world. As the demand for digital product distribution of service design and terminal design continues to increase, the company is growing rapidly. Mark and his team are in charge of inventions of services and layout design

Fjord's recent report, The Age of Life, explains how to create vibrant services by combining data analysis with the Internet's Internet. It is based on the idea that we are currently experiencing the third digital era, it adds to the complexity of the previous era - desktop networks and smart phones. It is said that these services are alive because they change in real time around us and influence our lives in a very deep sense. The era of life service will play a major role in work, family, education, health and shopping. This introduces a new level of personalized digital experience

Due to several trends, the age of life service has come. First of all, the price is in the right place. Technology has become more affordable than ever. In addition, consumers' expectations are also rising. The Millennial generation of the labor force takes a completely different attitude towards this progress. They accept and encourage it. Technologies such as artificial intelligence and robotics engineering are evolving at an exponential rate and give driving force to the age of life.

Jacob Morgan is a presenter, writer, and futurist. For details, subscribe to his newsletter or visit TheFuture Organization.

"Fjord Report" - Age of Life Service - As outlined in one of the advantages of life services, our approach to service and product design also follows "All digitization" and "Mobile consumer expectations" It must be changed. Principle of creating products and services on a large scale and providing them. However, by leveraging the power of smart technology, brands and organizations can provide a large amount of customization, not a generic service defined by purely economies of scale.

Fjord's recent report, The Age of Life, explains how to create vibrant services by combining data analysis with the Internet's Internet. It is based on the idea that we are currently experiencing the third digital era, it adds to the complexity of the previous era - desktop networks and smart phones. It is said that these services are alive because they change in real time around us and influence our lives in a very deep sense. The era of life service will play a major role in work, family, education, health and shopping. This introduces a new level of personalized digital experience

We are now living in abundant times before we live in a scarce period. We now have all kinds of things, access to all, and the ability to produce and trade a wide range of goods and services all over the world. New tools and machines are no longer the motive force to improve living and get out of economic poverty, contrary, ideas, creativity, knowledge, problem solving and information are tools for new work. But now, making the gap in the system - it's almost a split. There is a gap in the past where determinism and predictability exist. And as most organizations and organizations are still operated according to the industry's predictable epoch principle, this gap is expanding and we create a lot of debt throughout the organization and we have a lot of debt in the world around us I can not adapt to the new rules.