The Effects of Changing Technology on Shopping Trends and Social Behavior of Customers

Change in the impact of technology on purchasing trends and social behavior of customers 1 Application field Retail 2 PESTLE Perspective Social 3 Research topic How question technology changes and affects purchasing trends and customer social behavior? Introduction / Summary The purpose of this report is to analyze the PESTLE analysis, this report will include the background of the application field and then select the research problem based on both.

Process simplification: UPS is constantly working on streamlining customer-centric processes. Changing customer behavior patterns, technology trends, and re-engineering processes based on logistics. The processes that the company is following include order tracking, customs clearance, customer engagement, invoicing and so on. These processes are thoroughly inspected from the beginning to the end and are redesigned on a regular basis. High customer engagement: UPS provides customers with the capability to utilize all the services electronically provides. Their online platform helps customers track orders, 24 hours 365 days in touch with customer service officers through a free phone number, or understand ordering status through an integrated voice response.

Three global trends may rebuild the business model of travel distribution and weaken the connection between the airline and its customers. These trends include changes in customer behavior in retail and business, changes in the dynamics of direct and indirect channels, and the rise of digital technology. Consumer trends are increasingly being used for online channels, such as searching and booking, using various devices, and growing popularity of social media. At the same time, the dynamics of direct and indirect sales channels - online travel agencies, traditional travel companies and travel management companies - provides opportunities and traps to airlines.