The Contributions of Google Inc. to Society

Through its many ingenious ideas and projects, Google contributes to our society everyday. Although most of our technology seems to come from large companies like Microsoft and Apple, this is not always the case. The main invention of Google is a modern search engine. Google has also created clouds, Android phones, Google Chrome and many other apps. Google.com (Google) is the world's most widely used search engine. Google's search engine helps you find routes, stores, ideas on papers, and more.

Microsoft is one of the toughest competitors on Google. Microsoft is searching Google's search engine, browser, and other areas (details). When comparing the growth of Google's sales with rival Microsoft's sales, Microsoft's sales increased by 28% from 2008 to 2009. Sales in 2009 - 2010 increased by 92.9%, an increase of 11.93%. Comparing Google's sales growth with Microsoft's sales growth from 2010 to 2011, it is clear that Google is doing well. Google nearly exceeded Microsoft due to growth in sales

Google has done a good job of growing sales over the past few years. Google sales increased 5% between 2008 and 2009. From 2009 to 2010 sales increased by 23.97%. Likewise, Google's revenue increased by 29.275% between 2010 and 2011. Revenue shows that the market is in good condition. One reason for the increase in sales is the quality of services provided by Google. Google is good at expanding its product line, which also resulted in increased revenue. Expansion of Google products and services may be a factor contributing to growth in sales.

99% of Google's revenue is advertising revenue (Google, 2008). However, neither account contributes more than 3% to net profit, less than 5% of revenue comes from a specific network partner website (Google Inc., 2007). This means that a single buyer will not have a dominant interest. On Google's system, many advertisers bid on keywords. Popular keywords like "Dallas Texas" are much more valuable per click than obscure topics (Google, 2008). Google's distributed approach continues to increase large companies and small "mothers and popular shops", keeping purchasing power low

Google began operations in 1998 and today it has become one of the fastest growing innovative network companies in the world today. "Google's mission is to organize the world's information and make it widely available and useful" (Google Inc., 2010). According to Richard (2005), Google, the market-leading search engine, is probably the best brand on the Web. The company has received dozens of awards for innovative products and offers a variety of commercial and free services following several major products offered by Google (Google Inc., 2010).