Currently, the US economy is in a state of financial crisis and the US financial crisis is felt on a global scale. However, during the turbulent economic crisis, the BRIC countries are stable sources of supply in Brazil, Russia, India and China and the US needs to maintain this relationship. Jim O'Neill, who originally created the term "BRIC" in 2001, said, "BRIC consumers will save the world." It can withstand the economic depression that will benefit the world market.
The BRIC countries are abbreviations used to represent the rapidly growing economies of Brazil, Russia, India and China. Goldman Sachs (2008) decided that BRIC countries will lead the world economy by 2050. According to data from BRIC countries, BRIC countries have GDP of 15.45 trillion dollars, accounting for 25% of the total land and 40% of the world's population. The Indian retail industry is still in its early stages. Since Indian independence (1947), this part has not attracted attention. The size and scale, and the population increase are elements that guarantee the future of the retail industry. Indian retail environments are often centered around popular shops in small moms next to people's houses. In addition to personally communicating with the owner, people can also pay monthly at these stores. These shops are also recognized by committees living in the local residents.
Brazil, the world's largest coffee exporter and the fifth largest country (region), may become a superpower in the future. Brazil and India, China and Russia together form the BRIC countries. BRICs themselves are a group of countries that are becoming superpowers. Brazil is located in the South American continent and has good relations with almost every country in the continent of Africa. Since Brazilian time zone is consistent with the United States, Brazil is advantageous in doing business with foreign customers in the United States.
Like other BRIC countries, Brazil is becoming a global force. There are many reasons. Brazil is involved in major manufacturing industries such as aerospace, bioethanol and automobiles. Since 2004, the government has implemented more outward policies, promoted exports, promoted technology development, and improved international competitiveness. In 2008, additional tax incentives for investment, research development and export were introduced. Since 2003, Brazil has been promoting the establishment of a growth foundation with particular emphasis on the establishment of the economic base. Stability was fruitful: the inflation rate has declined and there has been some progress in reducing public debt