Starbucks Coffee Operation Management

3 Starbucks coffee mission: 4 Starbucks coffee mission: 4 Starbucks supply chain goal 5 Starbucks product quality, service reliability, operation management 6 Introduction: Each business has multiple Business functions The management team is responsible for managing certain aspects of the business. Operations management (OM) is a business function responsible for managing the creation of goods and services.

The purpose of this research was to conduct an internal analysis of the Starbucks as an organization and an external analysis of the coffee industry to study how Starbucks functions as an organization. This allows the author to make strategic recommendations to Starbucks in the coffee industry. The first Starbucks opened in Seattle in 1971. In the first 10 years, the company sold freshly baked gourmet coffee beans and accessories for brewing. In 1982, the founder joined the entrepreneur of Howard Schulz. Howard Schulz is responsible for retail and marketing companies (Garza, 2010). During Italy travel, Howard Schulz encountered Italian coffee culture. The cafe seems to be a meeting place for Italians. So they can be sociable and have leisure time. Schulz believes that this coffee culture can be reproduced in the United States. However, the idea of ​​Schulz was rejected by the founders.

Starbucks is a company known for coffee-based companies, or for the manufacture, sale and retail of premium beverages. In 1971 Starbucks began operations at the Seattle Pike Market and Howard Schulz supported marketing and retailing business (Bussing, 2009). However, today there are a growing number of Starbucks companies in 60 countries around the world, including Kuwait. Starbucks in Kuwait includes Marina Mall, Salmia Flagship Store, Fashion Road, Shake Center Salmia, Palm Tree, Kuwait Chamber of Commerce and Industry, both of which are operated in Salmiyah and Salwar City. The goal of Kuwait Starbucks is to ensure that Starbucks will remain the most respected and recognized brand in the world. These Starbucks products include coffee beverages that are useful for fun and discovery, such as high quality pastries and sandwiches using simple ingredients.