Should Companies Like Matsushita Preserve Or Abandon Their Traditional Culture

Culture is a complex network acquired by a society that determines the activities of human activities. "Culture is not static" (Hill, 2007). It evolved over time from socially accepted values ​​and norms shaped by political and economic philosophy, social structure, religion, language and education facing society (Hofstede, 2003). . Because the word "traditional" comes from the Latin "trāditiō" and means "to give it up", the word "traditional culture" (Wikipedia, 2008) is based on social values ​​and norms It suggests human activity. It has evolved and no longer exists.

Matsushita was established as an electric socket manufacturer in 1918. Panasonic soon became a multi-product electric company. During the postwar boom period, they increased in the electronics industry. In addition, they have developed rapidly through the use of a single product sector structure to promote self-sufficiency. In the 1950s and 1960s, Matsushita transformed into a multinational company with multiple factories all over the world. The overseas subsidiary is a fully owned single product factory or a company with a foreign product line in the local market. In the 1980 's, strict centralized management could be carried out for foreigners of foreign companies with strong network connections in Japan.

The company was founded in 1918 by Konosuke Matsushita of Japan and soon developed and expanded to battery type lamps, irons and radios. Panasonic's leadership style is very traditional. He made a plan summed up with company beliefs and "Panasonic Seven Spirits" and company songs, got into a global morning meeting and laid the foundation for all "cultural and spiritual training". A new employee approached the company in the first seven months

Panasonic introduced the first products in the US market in 1961. Matsushitagawa Assistant Founder of Matsushita Electric Industrial Co., Ltd., our parent company, believes that "Panasonic allows people to become people before manufacturing their products." First of all, it will bring better products. As Panasonic continues to sell high quality products in the USA and abroad, his successor seems to have achieved his vision. Divx is the latest technology to revolutionize DVD players. Divx movies are synonymous with rental movies because they can be played for a certain period of time (48 hours from the first playback). Unlike traditional movie rental, Divx has no delay. Also, there is no late night trip to the video store to get back to the movies.