Rescuing Communication via Surprise and Delight

While admiring the power to crowd people ironically, technology inevitably damages the primitive human interaction technique. Many services that once needed face-to-face communication were replaced by technical machine operations. Now you can enjoy the shopping experience in the store on the Internet. In the virtual classroom, you can learn in front of computers outside the school environment. It is a simple face-to-face communication concept using many tools such as telephone, SMS, instant messaging, email.

"To prove the best brand within their target range of innovation, and their faith in communication ...... They need to innovate before the current conversation and make them happy To continue and to surprise their consumers ...... purpose - a gap of belief .. Then tricks quickly advance from innovation / innovation to faith / evidence, possible tangible and meaningful turning etc. "It must be the focus of attracting consumers as well as believers, those who keep and protect difficult times. When people are lined up to protect Coca-Cola's" refresh the world " I did not think. How to significantly reduce PET bottle promises? It makes our world a bit new.

When speaking with a customer service center manager, you may hear the expression "surprise and joy" that is often mentioned. Marketers have been able to say that "surprise and pleasure" always provides one or two unexpected words of wonderful experience. Traditionally, this is considered a way to build brand loyalty and increase customer satisfaction. Some role of customer correspondence such as community manager is constructed based on the idea of ​​building spontaneous connection with customer. But 'surprise and pleasure' is not the best way to interact with social media and fans - in fact, excessive dependence on this strategy will hurt your brand

Consumers: If they do not exist, "Consumers are totally unexpected results of their customers featuring positive unexpected results and they furthermore will not cause any complaints, but customers Is mentioning important things in customer survey ... after all, they are totally unexpected by definition, but when delivering to customers, the seller improves customer satisfaction and loyalty "Starting at the end of the meeting and if everything goes well, we are all moving in the same direction, we are very clear about what we need to do and we are very clear We have a goal and we are working hard so that we feel that everyone can complete the project and feel that it is very good from 99% incomplete to 50% incomplete