Product and Service Offering and Brand Name

A. PRODUCT AND SERVICE PROVIDING AND BRAND NAMES The Allsmile brand of toothpaste is functioning normally in the past 5 years, using a decentralized multinational strategy. Now that the market has matured, the industry's life cycle has peaked. Our previous strategy was no longer the most cost-effective strategy during market growth. As a national manager, we are faced with the task of standardizing global strategies to reduce total costs. By definition, "global products" refers to the majority of products that are functionally unified in all countries.

Brand is not logo or advertisement. Creating a brand will not create new names or identities. A brand (noun) is a concrete product or service, and the emotional feelings associated with that product. The brand (verb) creates the products you offer and manages your customers' feelings and expectations. Many cognitive scientists believe that up to 95% of behavior is unconscious. Compared to individual logic, emotion has a far greater impact on the decision making process. It is not the case, and that is not only about building better mice catches. If we buy only based on logical values ​​and material values, the world will be a completely different place.

Products are products and services offered to customers. Product decisions include type, function, brand name, quality, design, packaging and so on. Nepal Telecom provides customers with various products and services such as broadband service using the fastest Internet and SIM card using excellent GSM network. Cable TV programs from all over the world. Provide domestic, STD, ISD phone service. Broadband service for ATM running at bank. Nepal Telecom owns its own GSM network under the brand name "NAMESTAY". This is the initial balance of NRS 500 valid for 6 months. There is no other company offering this amount on the mobile network. Namaste NT provides caller ID notification, voicemail, ringtone, mobile Internet service, and domestic and international mobile roaming (GSM) networks. We also provide nationwide special functions and services to telephone service (PSTN). They are offering all local calls for free for 175 minutes

Brand expansion and brand loyalty are a by-product of the brand. The former refers to extending the brand name to other product lines and services offered by the company. That means expanding the product under the company's brand name. Brand loyalty, on the other hand, is the consumer's royalty for a particular brand. It represents the degree of brand acceptance of consumers. "Brand loyalty means a conscious or unconscious decision of consumers expressed by intention or action trying to repurchase a brand. Since customs are safe and familiar, customs