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In 2012, in collaboration with Colgate, we unveiled a one-way Colgate Max Fresh Power toothbrush, one-way Colgate Maxfresh manual toothbrush, and one-way Colgate MaxFresh toothpaste. PepsiCo signed a multi-million dollar advertising agreement in 2012. Pepsi's "live" event starred in One Direction, fought against NFL player Drew Brees, premiered on brand social media channels. In the playoffs at Major League, Pepsi Max sponsored World Series, NFL Season, and X Factor were aired on American TV. Other social media marketing, including partnership with Shazaam, consumers using digital music apps on television and web advertising browse monopoly content to purchase One Direction's single "Live While Young" to iTunes It is possible to link back. After signing a contract with American Hasbro, the American fans of the band started mini data based on the members of the group.
In 2015, One Direction was posted in the advertisement of Toyota Vios. Commercial advertisements are broadcast in Thailand. Mexican Coca-Cola Company started a conference and conducted a comprehensive interview with One Direction including a series of commercials including Tomlinson, Payne, Styles, and Horan, indicating the meaning that it is a real friend It is. One way announced their fourth scent "Between Us" on Sunderson, London, England on June 24. In the image of the bottle, the band released a new commercial. Among us, we have released the successful perfumes Our Moment, That Moment, You & I of the band released by the number one female star in the US in 2014. The band appeared in the Honda Civic advertisement and tested the car star's needs for pop band music of all bands. The TV show shows that Quartet tests car stereo, style and trunk space with a humorous tone with the slogan "It is one way approved". The ad is set to drag me 1D. The group 's 2015 travel to the US also received support from Honda.