Nike's Stock Reaches All-Time High Despite Controversial Colin Kaepernick Ad Campaign

As of Friday afternoon, Nike stock price hit a record high despite controversy caused by the new activities of the former NFL Quarterback Choline Kapnik, the recent stock price fell

Since the start of the 30th anniversary project of "Just Do It", the stock price of the sports wear company finished trading at nearly 4% at 83.49 dollars, then increased by more than 50%.

The 30-year-old football player is known for starting the #TakeAKnee campaign in 2016. He refused to express the national anthem before the game in order to protest the savage behavior of the police and the racial injustice faced by American colored people.

Nike faced a decline in stock price shortly after announcing the advertising campaign with athletes in September

The event was criticized by politicians who frankly advertised President Trump and the Governor of Vientiane, and Mayor Ben Zann prohibited purchasing Nike's equipment at local facilities for several days. Cancel later

"People say your dreams are crazy and it's a good thing if they laugh at what you think you can do," Kaepernick said in an Nike advertisement. "Keep this condition, it is not an insult to drive a dream crazy, because it is a tribute, except for believers."

For Nike, this was a turbulent week - short-term decline in investor sentiment, but eventually rose to a record high after the controversial former football player Colin Kapnik's advertising campaign was announced. (The former NFL quarterback is notorious for falling into the national anthem during the football game to protest against racial discrimination.) Strategy The program, launched in 2017, focuses on accelerating innovation, speed and direct selling, and growth in "all regions", during which two-digit revenue and profit growth are achieved.

Nike's controversial decision, which took up Colin Kaepernick at the moment, is well rewarded - the company has received many valuable free advertisements and its on-line sales have started at that event. It was upgraded soon, and its stock price updated the highest record last week.

Controversial turnover: after the Colin Kaepernick advertisement Nike sold more items, even if the price cuts

When reading about Nike's new "Just Do It" campaign, the chin fell. Advertisements were based on Colin Kaepernick. The slogan says, "I trust something, even if it sacrifices everything," "Nike's Kaepernick advertisement has brought controversy," September 5. To celebrate athletes who oppose this system like Kaepernick, we need some serious corporate courage. It is clear that Nike has a huge risk, and it is beneficial to convert the player and whirlwind at the expense of career and reputation in order to raise awareness of racial discrimination and to speed up the end of the athlete I believe.

The reader is writing: Nike and Colin Kaepernick; English major; Kavanaugh hearing; climate change; bulldog competition; baseball