Essay sample library > Misleading Advertising in Food Products

Misleading Advertising in Food Products

2023-04-30 10:55:42

In food advertising, you can see other forms of misleading media. Most junk food companies are creating extremely attractive advertisements that enable children to be fascinated by these unhealthy foods and even to acquire unhealthy dietary habits. The American Psychological Association says: "In this survey, we found that there is a strong correlation between advertising growth and obesity in unhealthy food." Children are in the physiological developmental period, and healthy habits and trends in everyday life It should develop. However, high-fat foods such as processed foods and unhealthy foods and high salt foods are introduced in TV commercials and advertisements for children. The wrong advertisement in the food industry is very obvious, some say that junk food is "nutritious and healthy food", but this is currently considered inaccurate and misleading

Advertising complaints include fraud, fraud, safety, violence and other issues. Advertisement for children and food is subject to various degrees of complaints.

The main reference of food and beverage advertisements in CTS requires that advertisements of these products do not contain misleading or erroneous information about the nutritional value of the product. However, it is obvious that other aspects of the standard are relevant, such as being prohibited from using popular characters for promoting products. Also, it is also important to prohibit duplicate ads (The animation below is for explaining how children are affected by iteration and is a description of normal behavior).