Microsoft's Case Study Microsoft is the world's leading software company. In 1975, William Gates and Paul Allen discovered that Microsoft grew into a multi-billion dollar company. It all began with a wonderful vision "All tables and all families have computers" - it was almost impossible at the time. Today, Microsoft has more than 44,000 people in 60 countries with net income of $ 3.45 billion and turnover of $ 11.36 billion. Company's business system and personal productivity development Application development and marketing will boost company's rapid growth and success.
Microsoft is the world's largest software company founded in 1975 by Bill Gates and Paul Allen (Microsoft Corporation 2004). Microsoft is a company founded in the UK (Microsoft Corporation 2004). Today, Microsoft monopolizes in the market (Lewis 1999, vii). The mission and value of Microsoft's country is "to enable the general public and businesses to realize the maximum possibilities on a global scale" (Microsoft Corporation, 2010 d). For software companies like Microsoft, responsibility is the most important for society and people. Latin America President Hernan Rincon (2007) argues that Microsoft's responsibility is to bring true differences to individuals, communities, companies, and entities in Latin America and the Caribbean.
As a global company, Microsoft CEO Steve Ballmer said, "It is Microsoft's responsibility to cope with global warming (Microsoft Corporation 2009 c)," said Microsoft's CEO. Software and technology will help companies and people around the world to improve the environment (Microsoft Corporation 2009b). Microsoft's goal is to reduce the impact of its businesses and products and promote responsible environmental leadership (Microsoft Corporation 2009 c). Today's Microsoft is an IT business, data center administrator, and industry challenge, Microsoft has worked on environmental protection for many years. Promote quality improvement, adopt change management and other seven core strategies and goals (Microsoft Corporation 2009 c)