Meena Bazar comes to Karachi

Karachi: Mina bazaar, an Indian franchise, also opened in Islamabad and Lahore and opened in Karachi last weekend. The store is located in Clifton, it provides a decorative Sally from the border and launches a wedding collection (suitable for the wedding season)

According to Tehmina Khaled, he brought the franchise to the city. "There is a border with Kora, aari and kat dana, Saris decorated with rhinestones and crystals can be purchased at Meena Bazar."

Surrey is widely used in cities including Rabbis - sary Emporium and Hilar Seychelle, but still requires Sari in India. For women shopping in Indian cities, this is still a necessity.

Khalid pointed out that places to buy Sally in the past are often limited - it may be a Mehboob center or a designer shop

"Clearly there is a gap in the market, so there must be a place where middle classes can fill their hearts," Khalid said. Sally's price ranges from 12,000 rupees to 50,000 rupees, the price of the bridal suit ranges from 5,000 rupees to 15,000 rupees.

Many Indian designers have retail stores in Pakistan. Stock design of the ensemble designed by Fab Asia, Ritu Kumar, Tarun Tahiliani, Sabyasachi Mukherjee, and Satya Paul saris are also available at this label. But when asked about competition, Khalid said, "Satya Paul is famous for crepe and chiffon digital printing, and Mina Bazaar sari has decorated them."

However, Anjum Nisar, former chairman of the Karachi Chamber of Commerce and Industry, says: "Indian fabrics entering our market are illegal as they are usually carried through Dubai and Afghanistan.In our market, Pakistan's industry has been closed," The Indian franchise in Pakistan Regarding legality, Nisal says, "We need to investigate legal issues and decide if they can work here."

Meena Bazar is a local market known for Indian jewelry, watches, textiles, furniture, spices. Meena Bazar is next to the green line at Al - Fahidi Metro Station. If you really want to negotiate, you will fill your luggage with some items so anyone who visits Dubai must visit this market.

Evaluation of Meena Bazar: In the case of Meena Bazaar, functional resources include product provision at each point of sale. According to the evaluation, Meena Bazaar does not offer goods completely at each store. That distribution system looks like this. The distribution system is not so powerful and can not reach the store right away. In the super chain store, the inventory system should be very powerful. If you can not find the genuine product the customer wants, you can switch at any time.

Evaluation of Meena Bazar: Organizational capabilities include value system for customers of Meena Bazar. The main weakness of Meena Bazar is its organizational strength. Because they have only seven stores, concentrating only on Dhaka. They should extend their exits to all areas of Bangladesh. Not all Meena Bazar products are produced on their own farms. So they must maintain relationships with suppliers. If suppliers do not supply batter items, Meena Bazar can not offer batter items. In order to improve the quality of the service product, they must establish a good relationship with the supplier.

The advantage of Meena Bazar is that size allows for competitive purchase terms, powerful advanced management, and flexible formatting. Meena Bazar effectively uses the Clubcard database to expand the size of the basket and develop other services while developing strategic alliances with suppliers, growing beyond food, improving convenience, compact supermarkets formed Or integrate. Mina bazaar can successfully implement organizational culture for workers. They have a dress code in the shop. As a result, buyers can easily reject and support who provides service. Another culture is that they know the time very well. They have a good organizational relationship