Marshall McLuhan's "global village" looked like a distant idea in the 1960s, but only 50 years later, we were in the middle of it. According to Balaam and Davis (2012), the global village "is a new form of social organization that inevitably becomes a temporary electronic medium linking the whole world to great society, political and cultural systems" (p. 231). According to Internet World Statistics (2014), as of March 2013, the Internet has grown rapidly from 16 million users to an average of 27.49 billion since 1995 (http://www.internetworldstats.com/emarketing.htm ).
Marshall McLuhan expresses the term "global village" as "human beings can no longer live isolated and isolated but always through continuous and instantaneous electronic media." McLuhan details the idea of the global village in his book "Gutenberg Galaxy". "This is a feature of the village and it is due to the electronic media which is also a feature of the global village.To this basic new dimension of global interdependence"
The term "global village" was built by Marshall McLuhan in 1967. Behind that there is an interesting story. Because the editor incorrectly entered the title, this book is called "the medium is a massage." Marshall kept the title as it said the media actually "summarizes" all of our emotions and said we put us in all aspects from us. Communication is done verbally and it has been written and now it is multisensical, the world is shrinking because our senses are all absorbed by technology. The idea is to create
Marshall McLuhan is a Canadian intellectual who predicted this about 30 years ago when the Internet was invented. He is also the first person who used the word "village of the world" as a metaphor, and uses "electric technology and telecommunications" to "scale down" to the scale of the village, enabling instantaneous movement of information I expressed. Although it may sound like a utopia, the worldwide or world currency is actually a well-known concept in the international financial and foreign exchange markets. It is a currency that can be used for global borderless transactions. As the world becomes more global every day, the need for "the same language" becomes more evident in every aspect of everyday life.
The influential 'Global Village' paper of the communication scholar Marshall McLuhan published by Gutenberg Galaxy (1962) best describes time and space decomposition. McLuhan predicts that instant messaging will soon resolve power imbalances based on geographical location and form a global village. Later, geographer David Harvey believed post-modern conditions were characterized by cheap air travel and "space-time compression" derived from the use of telephones, faxes, and recent e-mails.