Essay sample library > m-commerce (mobile commerce)

m-commerce (mobile commerce)

2023-07-27 19:35:36

Mobile commerce is the trading of goods and services via wireless handheld devices such as mobile phones and personal digital assistants (PDAs). M Commerce is known as next-generation e-commerce, and users can access the Internet without finding a place to plug in. The new technology behind mobile application commerce based on Wireless Application Protocol (WAP) has made greater progress in Europe and mobile devices with web-enabled micro-browsers are becoming more common than in the United States.

Mobile phone manufacturers such as Nokia, Ericsson, Motorola and Qualcomm have developed WAP-compliant smartphones in cooperation with telecommunications carriers such as AT & T Wireless and Sprint to utilize the potential of the mobile commerce market. . Smart phones use Bluetooth technology to provide fax, e-mail, and phone functions in an integrated manner and open the way for mobile workers to adopt increasingly mobile commerce

As content delivery via wireless devices becomes faster, safer and more scalable it is widely assumed that mobile e-commerce surpasses wired e-commerce as a way of choice for digital commerce. The industries affected by mobile commerce are as follows.

Financial services including mobile banking (when the customer uses the handheld device for access to accounts and bill payment) and intermediary services that can display stock prices and transactions from the same handheld device

Telecommunication that allows you to change services, pay bills and check accounts all from the same mobile device.

Information services including financial news, sports data, and updating traffic to a single mobile device

IBM and other companies are experimenting with speech recognition software to ensure the security of mobile commerce transactions

Cross-platform mobile development is the creation of software applications compatible with multiple mobile operations.

Rapid Mobile Application Development (RMAD) speeds up the application creation process using low-code / no-code programming tools.

Mobile Commerce: In mobile commerce applications, we use mobile phones for financial transactions. This usually means paying items electronically or moving funds. Transfer of funds between accounts and payment of purchase fee is an e-commerce application. The development of other areas of the mobile world is aimed at new applications of e-commerce, such as dual-socket telephones and other smarter terminals, as well as more standardized protocols that allow for greater interactivity and thus more complex services .

Due to the explosive development of mobile communication technology and the rapid innovation of mobile devices, mobile commerce (M - commerce) has become a new way of e - commerce. Mobile commerce is defined as "a subset of e-commerce where monetary value transactions are performed in a wireless environment using mobile devices" (Yap & Hii 2009, p. 24). With mobile commerce, individuals can easily trade on mobile devices anytime, anywhere (Yap & Hii 2009). The expansion of 3G mobile technology will provide high-speed Internet access via mobile devices and will facilitate the launch of the App Store. This will contribute to the rapid growth of global mobile commerce. With the introduction of 4G mobile technology, mobile commerce revenue is expected to further increase (Tripathim 2012; Giaglis & Kourouthanassis 2012). 2012)

Mobile commerce, also known as mobile commerce, uses wireless handheld devices (such as mobile phones and laptops) for online commerce. Mobile banking transactions continue to grow, including buying and selling a variety of products and services such as online banking, bill payment, information transfer. Mobile commerce is increasingly popular based on e-commerce. The rapid growth of mobile commerce is increasingly driven by the need to apply to mobile consumer base, the rapid expansion of online commerce due to security issues, and technology that provides advanced features and powerful computing capabilities to wireless handheld devices It is caused by factors. progress