LinkedIn: The Fastest Growing Media Platform in The World

I've heard of LinkedIn many times before this task, but I have never created a profile for some reason. But after being asked to create a LinkedIn account, I now realize the great potential that it offers. For beginners, this is one of the fastest growing social media platforms in the world. "LinkedIn's global network adds about 1 new member every second" (Eyres, 2009). Secondly, it gives people the opportunity to connect with experts and people with similar skills that may be working in the same field.

LinkedIn is the most effective social media marketing platform - 66% of users say they got good results on the site, 94% of B2B marketers are currently using it as a marketing strategy. Instagram is one of the fastest growing platforms - there are 700 million active users every day, and 80% of them are under the age of 35. Currently, only 33% of the B2B brand is using the platform. Social media marketing is popular, but it is not as effective as PPC. Usage and time investment - 89% of B2B marketers use content marketing as a strategy. 62% of respondents said that content marketing was more successful than a year ago. Only 6% answered that the usage level of content marketing is "complex", that is, they are accurately measuring the success of their efforts.

Social media is very important not only for marketing and networking, but also for fundraising activities for your startup. Since social media is one of the fastest growing industries in the world, by maximizing the potential of the social media platform, you can effectively grow startups faster than usual. 97% of marketers are currently participating in social media events. Platforms like Facebook, Twitter, Linkedin, Instagram etc. are becoming powerful marketing tools to help build powerful B2C and B2B connections. Facebook and Linkedin may be more useful from a business point of view, but it is important to understand where your company's social media is.