Joggers Universe

Joggers Universe evaluates Sue Koenig's existing strategy. I think that Sue is trying to satisfy too many customers. She needs to focus on her core business and my target market, which is the majority of the market. This will be a core competitor and will expand the services and information available to them. She also needs to create several special free gifts so that we can receive reviews and more people can enter our store. I will evaluate the alternative strategy she is considering.

HHN: I was shocked by the recent Copenhagen heart study in 2015. This is a comparison of about 1,100 healthy joggers and about 4,000 healthy non joggers. The mortality of mild to moderate joggers that adjusts the speed, number and frequency of jogging is lower than the mortality rate of sedentary joggers, and severe Jogger mortality is statistically There is no difference. I know there are too many exercises - this may vary from person to person The exercise is very personal - the impact it will have on your overall lifestyle, starting weight, Depending on a number of factors including diet and genetics For example, some marathon winners compete in a week and participate in another game the following week, but this will not have a negative effect However, the mid-way or the last person of the marathon may have a problem of the mind.

Ongoing Copenhagen City Heart Research researchers have tracked the health of more than 1,000 joggers and 400 healthy but inactive sports people. Between 2001 and 2014, 156 of these research participants died. As a comparison point, using sedentary, non-slow mortality, researchers found that the risk of Jogger is 90% lower than that of non-sports, while the percentage of moderate joggers is about 60% lower Did. This is a big surprise. The mortality rate of Jogger is not different from the mortality rate of sitting non-sports. This relationship is called U-shaped curve (see figure).

September 13, 2000 - As the heart rate increases, the risk of stroke and heart attack decreases significantly. But what about a jogger who died suddenly while trying to keep fit. According to the September 9 issue of the British Medical Journal, Danish researchers indicate that the risk of death of a jogger claiming to use it is lower than that of non-joggers or humiliates . For joggers not active, overweight, or suffering from heart disease or diabetes, however, doctors need attention