History of Advertising

The earliest form of advertisement in the history of advertising is that people get information about goods and services from businessmen through verbal communication. While word advertisements have been used for centuries and still exist, in the 15th century it brought revolutionary lifestyle. In the 15th century, printing presses were introduced. In Europe, printing was introduced in the 15th century, mobile printing press was redesigned by German Johannes Gutenberg.

The history of advertising is as old as the history of language. Unfortunately, our advertising concept today is extremely limited, and this limited vision is based on the fact that we advertise in the early 20th century and then in the 1960s and 1970s into a modern shape It made me believe that it was settled. The popular American television program "Crazy Man" certainly did a lot of work to promote this misunderstanding. When I rediscovered the city of Herculaneum at the foot of Mount Vesuvius, I was surprised that one of the people was supposed to advertise in the form of graffiti. In the past, people thought it to be a kind of rebellious art, but no - Ancient Vesuvio tried to sell objects.

The history of advertisement can be traced back to the ancient civilization. It was mainly based on newspapers and magazines, became the mainstay of the capitalist economy in the mid-nineteenth century. In the 20th century, advertisements evolved rapidly with new technologies such as direct mail, radio, TV, the Internet, and mobile devices. Egyptians use papyrus to make sales information and posters on walls. At the ruins of Pompeii and the Arabian Peninsula, exhibits of commercial information and political movement were found. In ancient Greece and ancient Rome, lost papyrus advertisement was common. Walls and rock paintings used in commercial advertisements are another representation form of ancient advertisements existing in many parts of Asia, Africa and South America to this day. Mural painting traditions can be traced back to Indian rock art dates back to 4000 BC.