Green as a Strategy

Green Prakash (2002) as a strategy seems to suggest that green should not be introduced as a management strategy because its effectiveness is unclear "(it is still in the early stages)" (Prakash 2002 p .295). Unfortunately, Prakash says that administrators mitigate the institution (environment) and threatens to obstruct business operations because there is no appropriate option We can outline the green strategic infantry stage that can be reduced. Stakeholders

The first step in Green Chilly's procurement process is to make a procurement strategy. In order to make Green Chilly's procurement strategy successful, it should be integrated into the organization's needs and aligned with its competitive advantage achieved through its internal capabilities and its overall business strategy (Monczka, Trent and Handfield) is needed. 1998). As a result, Green Chilly's procurement / purchasing activities are consistent with the business strategy and need to contribute to the creation of corporate value and plan.

This is a summary of the article "Three Strategies for Green IT". This article pertains to companies that identify three Green IT dominance strategies. In the past few years, the management of the company and the CIO are increasingly accepting the internal and external pressures to consider green IT. (Hedman 2011) Many external pressures include rewarding companies to customers by maintaining resource behavior, and asking companies to reward them. In cooperation with the government, the authorities are trying to develop more conservative business and regulate positive actions to implement the three strategies of Green IT.

There are four types of green strategies: Lean Green, Defense Green, Shadow Green, and Extreme Green. Figure 5 above shows that we need to determine the location of the company in the green segment's physicality and green colorimetric analysis to select the appropriate strategy to enter the green market. The promotional tools used in this strategy are very quiet, such as PR and mass advertisement. According to Ginsberg and Bloom (2004), the Shaded Green strategy focuses on green in a more visible promotion and is also developing green products. Finally, they also pointed out that "extreme green strategies involve the use of all four marketing mix elements", including distribution systems, large-scale advertisements, retailers, etc.