Food Advertisment and Childhood Obesity in the United States

Consumers and health agencies have tried to recognize the accumulation of childhood obesity in the United States. This survey provides evidence that television advertising affects food preferences and is associated with an increased prevalence of childhood obesity. I will talk about food advertisement and its influence on children. Today, food companies make children the biggest goal. Food marketers are interested in young people as consumers because of their influence on purchasing power and expenditure habits.

In 2006, landmark research showed that unhealthy food on TV is an important cause of childhood obesity in the United States. At that time, about 20% of American children between the ages of 6 and 11 were considered obese (not just overweight) - this ratio is not only the highest in the world, it is still rising. In all major television networks, young Americans are shocked by commercial advertisements for sugar cereals, biscuits, chicken nuggets and other high calorie foods.

Consumers and health agencies have tried to recognize the accumulation of childhood obesity in the United States. This survey provides evidence that TV advertising affects food preferences and is associated with increased prevalence of childhood obesity. I will talk about food advertisement and its influence on children. Today, food companies make children the biggest goal. - The advertisement of "Life" magazine caused some kind of female fraud in the early 1950s and conveyed information about the class. Women are portrayed as a positive way and they are proven to be satisfied with their lives. However, due to the nature of discrimination by gender, advertisements in magazines convey a message that everything that women are unrelated to their work is to be isolated, so that a stereotype of a female housewife is born It was.

Television and advertising companies are related to childhood obesity. Advertisers spend an average of $ 2 billion per year to sell food to children in the United States. Most foods in advertisements are unhealthy foods including calories, sugar, and sodium, and they attack the children every time they watch TV. Other ads are included in kids' comics, but these ads are being broadcast on daytime children's programs. As a result, children influence their parents to buy these unhealthy foods, thereby increasing consumption of unhealthy food.

Children born due to high-volume advertisement or overdose of food often contact unhealthy foods. Mass advertisement is one of the factors leading to the spread of obesity. Social, environmental and personal factors may further affect the rise in childhood obesity rate. - In the United States, young people in general are broadcasting more than 40,000 advertisements annually on television, and most advertisements are targeting young people. An annual amount of 4,500 billion dollars is used for advertisements. The tobacco industry probably spent about $ 30 million in advertisements in a day, and their commercials directly influenced the teenage generation Genesis,