Fans: The Most Active and Creative Group Within Media Audiences

"Fans are people who like the color of their favorite team, people who record drama on VCR after the business days of VCR, people who are describing movie star's life and work in detail, people who line up. Please wait several hours before reaching the front row of the rock concert. "(Lisa A. L. Lewis 1992: 1). This description of the fans shows the enchanting nature and so much attention of so-called fans for their idols. Some people consider fans the most creative and dynamic group of all media audiences.

Fans are very important as fans are the most active part of the media audience. Fans are not only active but also part of society, refusing to accept only what they gave. Fans broke through barriers to accepting media and led the society to assert the right to become a formal participant. This is the origin of fan culture. I am interested in many things, but some people think that it is not just a fan like my passion for New England patriots. I have passion for my favorite NFL team, but this is not a fan. This view is constrained by the principle of participation. I love patriots, but I can not truly participate in what they involve. On the contrary, I am very competitive about the "Walking Dead" show (but somewhat less enthusiastic).

The fans who participate in the "fan" of television are infamous and active crowds who interact with what they are seeing. In his book "TV Culture" published in 1987, John Fiske discusses a similarly "very active" audience that can interpret the information and negotiate what is presented to them . Fiske defined viewers are not blind television watching zombies, and many public health advertisements may convince us. Most importantly, Fiske confirmed the ability to interpret information and fans who were unable to control the media in the 1980s.