Facebook's Changing Privacy Policies

Facebook initially insisted on privacy and claimed that they wanted as much personal information as possible so that people could share more information (Kirkpatrick, 2009). However, in the past year or so, Facebook has changed its privacy policy, made it more open to the public, and can not change part of it more personal information. However, Mark Zuckerberg alleged privacy issues, people wanted to share more information and claimed that society is changing, and these new policies reflect this change (Kirkpatrick, 2010).

In 2012, Facebook changed its privacy policy and granted the company a series of rights to materials uploaded to users. This does not transfer copyright to Facebook, but Facebook does not allow you to use these materials to provide targeted advertisements to users. We have also abolished plans to allow users to vote on policy changes on the site and to remove the ability to restrict who can contact them on the site. The company has also begun to unify user profiles between Facebook and Instagram, and this movement is "opening the door of Facebook to allow users to build unified data on social networks that contain personal data of their own We can do. "

In 2014, Facebook again changed the user's privacy policy. This time, Facebook has unequivocally acknowledged that the company has the right to earn money by diverting data uploaded by users. For this purpose, Facebook launched a function that encourages users to "ask" their contacts and enter more personal information into their profile. In 2017, Facebook again changed the privacy menu and tried to "make it easier to find tools for managing information on Facebook". At the same time, the company succeeded in boycotting lawsuits that properly appealed the site as tracking that user's online activity, even if they were not logged into the site. Among the editorials posted on the New York Times, Facebook former employee Sandy Parakalis stated that "gathering data to protect against unauthorized use has priority over users" and collect or use this data He said that there is no motivation. "

In response to the privacy policy, many users formed their own grassroots protest group within Facebook. In response to criticism, Facebook changed the privacy policy again in May 2010 with three major changes. First of all, privacy management is easier. There are main control users that can be used to determine who can view their information, not the various controls on multiple pages. Second, Facebook does not provide public information. Public information is currently limited to basic information such as user's name and profile photo. Finally, it is now easier to block applications and third-party websites from accessing user information (Lake, 2010).