Environmental Challenges Facing the American Auto Industry

Another way for US industry to survive by allowing US industry to enter new markets is integration. Chrysler merged with Diamler in Germany and Fiat in Italy. "The US market will grow by 4% from 16.65 million this year to 16.3 million, it will peak nearly 17 million in 2017, and will stabilize thereafter." Ramsey & Boudette 2013 In the next five years, The industry will face great competition with Europe, China, Japan and other emerging markets. To survive in the United States

Today's automakers face many challenges. There is a dilemma because the automobile industry involves profit and moral responsibility. Due to the widespread use of automobiles, automobile production has not profited as it used to be. The automobile industry is profitable through mass production of automobile styles demanded by consumers. Most importantly, the government continues to introduce stringent environmental regulations that automobile manufacturers must comply. A perfect storm between car manufacturers and environmental responsibility to deal with future sustainable and profitable industry challenges (Nieuwenhuis, P., Wells, P., found on 8 April 2011)

What is important for developing countries in the automotive industry is this intensive connection. Most developing countries have chosen the automotive industry as one of the main drivers of domestic industrialization. As long as Daewoo's long-term plan and the world's top 10 independent automakers, domestic production of 5 million units (3 million units) and overseas factories (2.5 million units) can not be realized without worldwide success. The leading position in the domestic market may be another important factor. Korea automakers including Daewoo must start addressing the Japanese automobile industry challenges in the domestic market from 2012. Fierce competition in the global automobile industry has brought about the prediction that only the world's top ten car manufacturers will survive in the near future.