Driven to Improvement: The Automobile

We live in the world today and have various international products. Products are raw materials or major agricultural products that can be purchased, sold and traded globally. One of the main products you often see is a car. From the beginning to the present, demand for traffic and travel has dramatically increased. From transportation of goods to automobile sales for personal use, cars are an important part of our history and modern life.

The history of cars began in Germany and France in the 1880s, and they were pleased to invent a man-powered car that does not require horses very much. But the first car that can carry people was invented by Nicolas-Joseph Cugnot in 1769, but as it will be a very long job we will not enter into the history of cars in detail. Instead, we emphasize important time by dividing the important period into three eras which shape the history of the car into the present state.

Innovation has been improved to various degrees. For continuous technological innovation, there is a slight improvement over time. The annual change of a car is usually very small, even cars of the 1990s are almost the same as cars of the 1950s. Dynamic continuous innovation involves several changes in technology, but that product is used much the same as previous ones like jet and propeller. Discontinuous innovation includes products that fundamentally change the way things go, such as faxes and copiers. In general, discontinuous innovation is difficult in the market. Because things need to make bigger changes. However, revenue is often important.