Disney Vs French Government

The most basic requirement for a reasonable and effective consensus is that the parties have the ability to determine their interest in negotiations. How successful is the Disney and the French government in the following respects? The interests of both parties are totally different. In fact, the main economic interests of Disney, the French government is political and economic benefits. Another notable difference is that the interests of France are linked, while Disney's profit is a different profit, which has nothing to do with both.

At the time, Disney CEO Michael Eisner signed an agreement on the first 20 square kilometers (4,940 acres) of land signed with the French government on 18th December 1985. The first financial contract was Spring of the following year. Formulation. The final contract was concluded by the French government and territory with the leader of the Walt Disney Company on March 24, 1987. Construction began in August 1988. In December 1990, an information center called "Espace Euro Disney" was held to show what the public is building. The European studio of Disney MGM based on the theme park adjacent to the entertainment industry's European Disney land will soon be in the development phase and will be opened in 1996 with a construction budget of $ 2.3 billion. Construction manager is Bovis

After the formal implementation of the partnership between Disney and the French government, the Disney theme park was built on 4,700 acres of farmland. Disney in Europe, known as Euro Disney in 1992, is the largest amusement park and resort in Europe. Nevertheless, the start of business on April 12, 1992 did not succeed as much as its large scale. This will be further reflected in the coming months as attendance rates, souvenirs, groceries sales and the occupancy rate at the Disney Hotel remain low. Disney in Europe is called an ideal case study on how to not open a theme park by the entertainment industry. Many of French critics have agreed to this view. European Disney is known as "Cherry No Bailey" and is considered insensitive to European customers' culture. In general, French intellectuals generally oppose American pop culture. This anti-American background is a big problem that plagues Disney's request for acceptance.

The outlook of Disneyland in France is the subject of controversy and controversy. Critics including famous French intellectuals condemned what they thought of as European Disney's cultural imperialism and believed that it would promote French unhealthy American consumerism. For other people, Euro Disney is a symbol of France in the United States. On June 28, 1992, the French peasant group stopped Europe 's Disney Land to protest the agricultural policy that the then American backed. A reporter at the center right French Le Figaro, "I sincerely wish that the rebel army can burn out Disneyland," Parisian director Ariane Mancinkin named "Culture". Chernobyl, this sentence is in the first few years of Disney in Europe, the media will respond