Wal-Mart's name is recognized immediately in many countries around the world. It is reminiscent of the image of a low-priced fairy tale where all the consumers want are concentrating. However, this pleasant picture the Wal-Mart is trying to create is far from this one. If you hear the company name, you should consider wage and benefits of workers and destruction of small communities. However, Wal-Mart is not so damaged. In 1962, Sam Walton opened its first store in Rogers, Arkansas.
Wal-Mart was founded in 1962 by Sam Walton and the first store was in Rogers, Arkansas. In 1970, Wal-Mart was listed and accelerated the growth of the company. The next important step of Wal-Mart is automation, implementing an advanced information system to shorten transportation time, keep track of inventory, speed up checkout, and speed up sorting. In 1983, Wal-Mart opened Sam's Clubs and entered the warehousing industry. Wal-Mart also began developing Super Center; the Super Center offers the full range of the same products as traditional Wal-Mart food items. By 1998, Wal-Mart grew into the world's largest retailer with 1,869 discount stores, 564 super centers, 451 Sam clubs, and 600 foreign stores.
Since the discount retail market began in 1962, Wal-Mart has led the retail game. By 1967, a total of 24 Wal-Marts earned $ 12.6 million in revenue. In just seven years, Wal-Mart has expanded to nine states. By 1979, Wal-Mart became the fastest store and sales reached $ 1 billion. In 2005, Wal-Mart had 3,800 domestically and 3,800 stores worldwide, exceeding $ 32.2 billion. As you can see, the Wal-Mart Empire grew into a city with a long history. It will be difficult to enter this market
Our identification strategy is driven by a system model where Wal-Mart stores are open. Wal-Mart founder Sam Walton opened its first Wal-Mart store in Rogers, Arkansas in Benton County in 1962. Five years later, Wal-Mart has 18 stores, with annual sales of 9 million dollars. Wal-Mart initially grew into a local chain in the northwestern part of Arkansas. It then spreads to neighboring states like Oklahoma, Missouri and Louisiana. From there, after the market was basically saturated, it continued to expand to other parts of the country (Slater, 2003, pp. 28-29). The relationship between the opening date of the Wal-Mart store and the distance from the headquarters is mainly the result of Wal-Mart's "saturation" growth strategy, which is based on store management, distribution and word of mouth advertisement. In his autobiography, Sam Walton states the motivation for control and distribution as follows.