Communication Accomodation Theory

Communication adaptation theory points out that when people talk, they change their speech to adapt others or adapt it to others. CAT stands for psychological, social and linguistic behavior shown when people interact with each other (Coupland, Coupland, Giles, Henwood, 1988). Everyone has their own personality and motivation when participating in the conversation This attribute is reflected in how to talk to other people participating in the conversation, how to listen, and how to respond.

The theory of communication adaptation related to social identity theory is about those who adapt to communication by minimizing social differences. This theory was developed by Howard Giles, a communication professor at the University of California in 1971. This theory is an advance in the theory of speech adjustment, which conveys the psychological concept of phonetic mechanics. The theory of communication adaptation is related to social psychology. This theory is called voice adaptation theory until communication other than linguistic communication is included, then it becomes general as "communication adaptation" theory. This theory is related to the theory of social identity

Adaptation of communication is a communication theory that emphasizes adjustments made by people during communication. Howard Giles, a professor of communication at the University of California, developed the theory and in his view people tried to emphasize or minimize the social differences between other people who interacted with them. Factors leading to adaptation are adjustments that can be done through verbal communication or gestures. This theory has evolved from the theory of speech adjustment that proved the value of the psychological concept in understanding the dynamics of speech. However, this theory covers more fields such as nonverbal and gesture.

Communication theory comes from research and ideas that define ways to exchange information between two parties. These theories apply to verbal and written communication, and mass and broadcast communication between people. There are dozens of communication theories, but most of them belong to several broader categories. The simplest communication theory explains how to send and receive information. For example, these differences mimic the differences between the dialogue between the two people and the exchange of opinions at the meeting of the six employees, and the factors that influence these interactions. While the relational dialectic explores how autonomy and the inconsistent desire between connections affect interpersonal relationships, the five forms of communication theory enumerate different modes of communication.