Colgate Advertisement Analysis

What is the use of print advertisements in today's digital world? We do not completely absorb digital media in such a way as to absorb information on print media. Digital media is more distracting than print advertisements. Colgate painted funny fantasy advertisements for their floss. At first glance, Colgate's ads are eye friendly, but they are also very strange. This corrugated ad advises us not only to advertise corrugated floss but also to take care of our mouth, so it will not be a tropical paradise for unnecessary food.

The advertisement of Colgate is titled "Place where toothpick does not reach". In addition to supporting Colgate floss, this article can also put competitors' products under the bus. To describe the title, the advertisement cleaned the toothbrush toothpick. There are plenty of dirt on the toothpick. Likewise, in real life, the toothpick gets something from the tooth. But toothpicks can not reach broccoli. So that it can not touch everything in the teeth. The environment also brings us to a tropical paradise where we are not ordinary

In this ad, broccoli is used to represent all the food that is difficult to fall off the tooth. Broccoli flowers

His face has a very self-righteous achievement. His raised eyebrows and his stretched arms suggest that he thinks he has this place. Since broccoli is difficult to remove its teeth, please use it with this advertisement. Broccoli flowers also have a little spotlight. This is more concern about broccoli. If we do not use corrugated floss, our mouth will be a tropical paradise for unwelcome food.

The best advertisement leaves an impression on the audience. In this ad, Colgate chose a very special way to advertise its products. Advertisements are not as boring as many dental hygiene advertisements. Most dental hygiene advertisements tend to depict a person or family posing as a smile of a photo to show their teeth. These ads are not noticeable, they will be very boring. Since this ad is different from regular advertisement, the impression remains. I want to know the contents of the advertisement. Customer of curious hypnotism made us want more

In this advertisement, the corrugate painted stating that they could reach the extent that their floss could not reach a toothpick. This ad is very strange and adds a sense of miracles when first displayed. If we do not want our mouth to be a tropical paradise for unwelcome food, advertisements tell us We need to use corrugated floss. This ad is a good example of what Colgate is about to tell customers. If you want a clean broccoli tooth, I recommend that you try the corrugated floss

Because Colgate needs to be consistent and ads always have a dentist, customers can make customers feel that Colgate is actually a trusted brand. In addition, Colgate always uses red and white as the brand logo. Looking at these two colors, people will think about Colgate. In a professional relief advertisement sensitive to corrugation, there is a glass of water and ice that reminds the user of a toothache that drinks cold water while actually having sensitive teeth. Advertisement emphasizes that toothpaste can increase sensitivity immediately

You need to use causal relationships. From advertisements, customers know that drinking ice water can cause toothache if they have sensitive teeth. To alleviate the problem of their tooth sensitivity, they can freely drink ice water by using corrugated sensitive pro-relief to give them sustained relief. Learning will be done if a person experiences some sort of change in life as a result of that experience. For example, Mary has used toothpaste X to date, but since he is not satisfied with the product, he does not purchase the same product in the future. Mary thought of using a corrugated sensitive professional relief and she would never turn to another brand if toothpaste could give her a permanent salvation by regular brushing.