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Coca Cola's Mission to Refresh the World in Mind, Body, and Spirit

2023-08-12 09:53:12

Introduction Coca Cola, a product invented by pharmacist John Stith Pembaton in 1886, is the world's highest quality (Bellis, 2011). In addition, in 1889, Coca-Cola's brand and process was acquired by Asa Candler (founder of Coca-Cola Company), and Coca-Cola Company was founded in 1892 (Bellis, 2011). The company manufactures, distributes and sells beverages around the world. The company's main mission is to inspire the spirit, spirit and body of the world through actions and brands, inspire an optimistic moment, create a difference and create value anywhere.

Coca-Cola builds its culture with seven values ​​of leadership, passion, honesty, collaboration, diversity, quality and responsibility. Focus is to show the world that we want to renew the mind, body and spirit of the brand by creating value and creating value. It depends on two assets, people and brands. Diversity is the core of the Coca-Cola business, and in order to maximize specificity, they have decided to provide equal information and innovation to everyone. Coca-Cola has created a business resource group. This is a group of employees voluntarily cooperating to improve their position by utilizing our own viewpoint of our employees. The business resource team provides opportunities for employees in the US to connect with colleagues with the same interests and backgrounds. Thanks to these interactions, they can more positively face differences and expectations.

Coca Cola: Let's renew the world ... motivate optimism and happiness ... create value and create value. I know, I know, cola? However, this ambiguous but intentional mission statement gives the company the right to rethink the main business based on the sales of sugar / corn syrup as much as possible. When comparing the mission of Coca-Cola Company with Chevron or Exxon, you agree that Coca-Cola seems to recognize the change is in the air. Google: Organize information around the world and make it universally available and useful. Like many companies, Google has no clear goal, but this ambitious mission has led the company's success for nearly 20 years. Larry Page recently thought about the pursuit scope of the company, considering whether it is necessary to update Google's mission. If a person is working, Google also needs to consider its purpose.