Canaan Fair Trade Impact Study

In this chapter, taking Canada as an example, we take a national background of Fair Trade as an example. Fair trade in Canaan is the trade of olive oil and processed products in Palestine. The Government of Canaan is trying to improve the situation of olive farmers in the region of Palestine, agribusiness, community, and gender issues. In 2004, founder Napser Abufarha began repairing olive materials from Palestine's fair trade business with generous price and community. In 1996, Nasser Abufarha, founder, began the fair trade at Canaan.

The global impact of fair trade and fair trade. According to a study conducted by Mr. Rolane Ronchi of the Sussex Poverty Research Group in 2002, "Fair Trade achieved the goal of increasing the revenue of small producers, given the coffee crisis in the early 1990s. , The quality and health of the organization that represents them in the country, elsewhere. "(Ronchi, 2002). In seven case studies conducted by the Colorado State University Fair Trade Research Group in 2003, Fair Trade "greatly improved the happiness of small coffee farmers and their families in a short time" (Murray, 2003). These studies found that there is an improvement in the ability to produce more opportunities, more opportunities for training, and coffee for access to credit and external development funds under the fair trading It was.

Coffee is one of the biggest influences of fair trade. Even multinational corporations like Nestle and Starbucks are influencing by participating in a fair trade movement. Countries such as Costa Rica, Guatemala, Uganda, Tanzania, etc. are an important source of fair trade coffee. Consumers are also willing to pay additional fee to Fairtrade cocoa products, sales in 2015 increased by 27%. Divine Chocolate, Cadbury, has been Ben & Jerry's, brands such as Green & Black is a fair trade for those important part. Market strategy Fabrics of fair trade cotton are also spreading. Banana, flowers, sugar, gold, honey, tea, fruits, spices, rice, wine etc are other examples of fair trade products.