Burke's Theory of Persuasion

The definition of Burke 's persuasion is shown below in Brochers. The definition of Brohcers is a cooperative meaning of "convincing", in cases where individuals and groups identify themselves with individuals or groups using languages ​​or other symbolic strategies ("reason") (symbol 17 ), It is basic persuasion to use symbols. By definition, Burke has developed a comprehensive theory called a drama to explain how humans use symbols (Brochers 193). Language theory thinks language is way of behavior. When we use words, we take action (Brochers 193).

Quigley explained that the use of Burke's identity is the focus of traditional persuasion and then explained the method and reason. In this article we will explore the basic concepts of Burke's work in the field of recognition and persuasion and then look at different kinds of perceptions. This article is persuasive through regular / repeatable example of Princess Diana's death, identifying the identity as semi-conscious. This article first introduces Burke's work and then heuristically expands the Pentagon as Burke belongs to the Pentagon as he discovered in his postural work at a later time. This paper also explains that Burke did not claim that his 5 combinations were originality as the previous theorists used the same technical term to propose the same rule of thumb It is. Clark then explained the interpretation of 5 tuples, where critics should look for not only their surface contact with the source, but also the grammatical and nonverbal features of the motivation.

For Burke, rhetoric is not only a process of persuasion but also a process of creating identity. For this identification, Burke uses term substances to describe a person's identity or identity. If two substances overlap at different degrees, the amount of overlap is called assimilation by Burke. It allows people to feel identity through assimilation, and speakers often try to establish an area that is assimilated with the audience to form a cognition. Burke proposed three identification sources, material identification, ideal identification, and form identification. Littlejohn (2003) pointed out that "identification is not one or two situations, but a problem of degree" (p. 156).