Army Strong

"Strong army": Army makes you disappoint you, you build your own support. I joined the American Army Reserve Team at the age of 17. I did not participate because I wanted to be a soldier; I joined because I tried to earn money to go to college. The impact of this effort on my life has changed my eternal nature. [Actually] I have many reasons to do this. The first thing is money. The army trains me, feeds me, nourishes me, and when I return home I will give me "at best" $ 40,000 in money.

"First Army" is a relatively short-lived subscription slogan. It replaced the popular "All You Are" and replaced in 2006 by the new slogan "Army Strong." According to Frank Luntz, the reason for replacing is that the slogan "One Army" is contrary to the idea of ​​teamwork. Whether this slogan came directly from the poster of Clint Eastwood's movie "Otello Joseph Welsh" in 1976 is unknown and there is an "army" under the picture of the character of Joseph Wales. . For over 20 years, "What you can do" is the recruitment slogan of the US military. Earl Carter (pen name, E.N.J. Carter) works in N.W. Ayer Advertising created a theme series "Be All You You Be Be" as a senior contributor in 1980. In January 2003, the US military received the Carter Excellence Civilization Service Award. Carter's original concept sheet is "to do what you can" and is now part of a permanent collection of the US Army Heritage Center Foundation.

In the second half of 2014, the US military, our profession "strong" plan, focused on the fundamental characteristics of service and management respecting military professional military experts. Army experts - unite in our identity - "strong", providing superior service to protect the Americans, resources soldiers, military civilians, military families and resources entrusted to our care facilities Provide ethical, effective and efficient military service to management task