American Auto Industry

The automobile industry is a major industry in the United States. The invention of the automobile in the late 1800s revolutionized transportation. Until 1903, Henry Ford worked with the Ford Motor Company to provide cars to daily Americans. The invention of the assembly line of Ford made the automobile industry a major industry of the American economy. According to Market Research's Veronica Franco, the worldwide value of the automotive industry in 2010 was $ 728.3 billion. As we have seen from 2009 to 2010, he expects an average growth rate of 24.1%, and by 2015 the value of the industry will reach $ 904 billion.

The spiral financial crisis may cause the recession to make a serious recession. The heart of the manufacturing industry in the United States - the automobile industry in the United States - is at stake of collapse. In some areas, one in five Americans is unemployed. In Iraq and Afghanistan, about 180,000 US forces are serving in a harmful way, and there are still a lot of planners who have suffered the most serious terrorist attacks on US soil. In the challenge of health care to climate change, we have kept pressing cans for too long

The automobile industry in the US began in the 1980s and was in a difficult situation facing poor quality management, intensifying import competition, and a severe economic downturn. Chrysler and American Automobile Company (AMC) were almost bankrupt, and Ford improved a little. Only GM will continue to work as usual. However, the automaker returned to the economy in 1983, and the US car sales hit a record high again in 1985. However, Japan is now a major entity and will start manufacturing automobiles in the US to solve tariffs. In 1986, Hyundai became the first Korean automaker to enter the US market. In the same year, Yugoslavia built by Yugoslavians was brought to the US, but the car was very small and cheap, and was subject to joke. It was sold when it was forced to withdraw from the US market by economic sanction against Yugoslavia in 1991.

Personally, I think that Chrysler has time in the automobile industry in the United States. Along with the intense development of global market competition, strategic alliances are essential to rebuild their name in the automotive industry. Chrysler was not a leader in the North American auto industry, and as they lead GM and Ford, they are known as "the third." Chrysler must get out of the shadow of "No.3" and find a different way to enter the market again. Therefore, my belief in the formation of this strategic alliance is very beneficial for both Chrysler and Fiat. They can now collaborate on ideas and new technologies. And one day they will reenter the road.