Advertisements Help Women Make Informed Decisions

Advertising gives us wrong reality. Advertisements should not describe real life. Feminists exaggerate when criticizing advertisement and its power to its culture. The sole purpose of advertising is not to change the value of society but to sell products, and marketers are less likely to shape our national culture than to shape it (Makin www.digitas) . Advertising simply tells us as consumer choice and we will make a reasonable decision based on our needs (Ingham www.aber).

Since information is used to help people make information-based purchasing decisions, rational skills are used for so-called information advertisements. The obvious feature of information advertising is that it concentrates on "product" rather than "user". Information advertisements provide facts and related information on products or services. This information is provided under the assumption that it is important to potential buyers who can accept information to be verifiable. Information advertising should focus on discussions based on product features and benefits, product performance, comparison with competing products, or other fact-based information-based decisions that will lead consumers to make informed decisions there is.

Advertisement is the ultimate way to inform and support daily decisions or massive spoofs in a very powerful form to persuade purchasers of products or services that prospects or customers do not need. Consumers in the world's villages are exposed to increasing numbers of advertising messages, and advertising expenditures are correspondingly increasing. - According to BP's website ("BP Overview" report), "BP is one of the world's leading international oil and gas companies providing customers with transportation fuel, thermal energy, solar energy, retail services, petrochemical products. It is the third largest oil company and is the largest producer of oil and gas in the United States (Hoover, Inc., 2012).

Advertisements are the source of information on people's products and new prices and help them make informed choices. Recently, advertising around the world cost a lot of money. Various types of advertisements such as television, radio, magazines, newspapers, the Internet, signs, posters, etc. may have a positive or negative impact on consumer behavior because of various discussions and opinions. In this article, we will focus on the purpose of corporate advertising, the positive impact and negative impact of advertising on consumer behavior.