A SWOT analysis of Retail Zoo’s Boost Juice Bar’s

The sole purpose of this report is to conduct a SWOT analysis of the Boost Juice Bar (also called Boost) at the retail zoo and to provide advice on Boost's future success from its analysis. The report is based on multiple sources, such as industry reports, corporate reports, Boost's own web site. The findings of this report show that Boost's performance has been relatively successful since its inception, but through this report, through the establishment of new strategic alliances with key nutrition groups and new foods, further business The possibility of expansion may be decided in the near future. It is a chance. Menu competes with fast food market

You can compare Boost Juice Bar with other companies' Easyway, Cha Time, and Goulburn Valley Juice. Boost Juice Bar is involved in the international market as it expands its international operations in Asia, Europe, Russia and the Middle East through franchises. Competitors such as Easyway and Cha Time also use franchises. These three companies take a similar form in carrying out international business. In the third week we had to analyze the industry related to Boost Juice Bar. Industry competition analysis uses Porter's five power frameworks: the threat of new entrants, the threat of substitutes, the determinants of the supplier's power, the determinants of the buyer's power, and the competitor's determinants I will. This is very important when analyzing the competitiveness of the industry. For example, if the threat of a new entrant is high, the company competes with many other companies, so competition will intensify.

Market analysis determines company's strengths, weaknesses, threats and opportunities One of the most common ways to achieve this goal is SWOT analysis. The main competitors of E Bay are Amazon, online search engine, and regular price retailer. The SWOT analysis results of the E Bay are shown in Table 3.1. As the E bay spreads all over the world, there may be some challenges for information and communication technology (ICT). Some of the main challenges are explained in core business processes and systems such as legacy systems, B2B system integration, ICT infrastructure, effective use of security and standards.

The theme of the second week is the company's situation analysis. For this purpose, I chose a company called "Boost Juice Bars". To conduct a company analysis, Gmmso provides some criteria such as company background, mission statement, past three years profit, corporate strategy, business level strategy, competitors and international involvement methods. I am interested in enterprise level strategy and business level strategy because I can not understand the difference between enterprise level strategy and business level strategy. However, you can understand when you are doing research. A company-level strategy is the organization's goal of achieving business success over the long term. For example, it includes the degree of diversification and the reason for diversification. Therefore, it is more likely to focus on internal work. However, business-level strategies are a little different from enterprise-level strategies.