A Critical Assessment of the Harry Potter Phenomenon in Contemporary British Culture

Introduction The first Harry Potter book that was published in 1997 could not be imagined that it will be the most reserved book for children in the next decade and will be a $ 6.4 billion movie franchise. The purpose of this article is to try to explain why Harry Potter's book is popular. The aim is also to show the changes caused by the series, how they affect people who read them, and the cultural and global impact they have on British pop culture.

Harry Potter and the British culture are available all over the world from the first novel of 1997 "Harry Potter and the Magicians' Stone" ("Harry Potter and the Magic Stone in America"). Big popularity and commercial success. They sell more than 300 million copies in total and are translated into more than 63 languages. Harry has attracted not only adults but also children and adolescents. In 2001, the first book was applied to the screen and earned $ 976 million in revenue.

In books to analyze various aspects of British culture, it is incorrect to consider only the text itself. In "Harry Potter and British Culture", "Harry Potter" has abundant literary background, as elementary school student, as a British or global phenomenon, as a friend of millions of people, business success and educational model book and movie The cultural aspect of the city is about the same as the external cultural aspect. Studying Harry's influence on both fans and religious critics can teach us much about British culture and its differences.

When J. K Rowling imagined the famous story of Harry Potter, she built a certain universe. The world of Harry Potter is in the UK and shares cultural references with British society and the world of the West. I ate porridge in the morning and celebrated Christmas by the fireplace. It was changed when alcohol was not removed. For example, Big Brandy becomes "one cup of water". Hagrid's drunk habit has been removed. For example, these quotes did not appear in Arabic versions of Harry Potter and the philosopher's stone: "He was sometimes drunk", "Once he drank, Hagrid"

When "Harry Potter and Magician's Stone" was released in England in 1997, it achieved commercial success, and it called the phenomenon in British and American media phenomena. Just one year later, with the release of "Harry Potter" and "Fire Cup" Volume 4 (2000), bookstores around the world hosted sales activities for midnight books. These marketing campaigns including games, face spinning and fan meeting were accompanied by this event. And it was very popular and helped the first batch of Harry Potter's books become the top of the bestseller list. In addition, Harry Potter is not popular among children; it is widely read by all categories, social classes and age. Originally read by children, their reading audience includes their parents, grandparents and teachers. Among famous writers, with the support of many popular artists, this series is widely read as well as fantasy enthusiasts.